B Corporation The Power of B Corp Status: Leveraging Social and Environmental Impact into Your Marketing Strategy Consumers, as of late, are more and more likely to seek out companies that now…Jason J. ZotaraMay 15, 2024
Thought Leadership Social Media Advertising: Tips & Tricks for Maximizing Success Social media advertising has become a cornerstone of modern marketing strategies. With billions of active…Jason J. ZotaraNovember 7, 2023
Thought Leadership 4 TikTok Marketing Examples from Unlikely Brands Brands are taking advantage of the growing popularity of TikTok. With over one billion active…Jason J. ZotaraApril 15, 2022
Thought Leadership How to Use the New LIVE Together Feature on TikTok to Increase Sales TikTok boasts one billion active users worldwide, with 90% of users using the app on…Jason J. ZotaraMarch 15, 2022
Thought Leadership 22 Digital Advertising Trends of 2022 Digital advertising is a valuable tool for businesses big and small. While many trends from…Jason J. ZotaraFebruary 15, 2022
Thought Leadership How to Set Up Live Shopping on Instagram [2022 Guide] If you have dreams of becoming the star of a home shopping channel, you can…Jason J. ZotaraDecember 15, 2021
Thought Leadership Live Shopping on Social Media: Everything You Need to Know before 2022 Hits There is no better feeling for a shopper than to find the perfect item while…Jason J. ZotaraNovember 15, 2021
Thought Leadership A Deep Dive into Pinterest’s New Ad Features & How to Use Them October 2021 was a big month for advertisers on Pinterest. Because the platform wanted to…Jason J. ZotaraNovember 1, 2021
Thought Leadership 5 Winning Instagram Social Commerce Examples [2021 Edition] Social commerce has exploded in the past year, and those who use it know it’s…Jason J. ZotaraAugust 15, 2021
Thought Leadership How to Create a Winning Facebook Ads Remarketing Strategy When it comes to advertising, the two powerhouses are, without question, Google and Facebook; however,…Jason J. ZotaraSeptember 15, 2020