Live Shopping is quickly becoming the ecommerce trend of 2022, and it makes sense --…
Jason J. ZotaraMarch 15, 2021
Breaking into the online marketplace can be a difficult challenge. With so many sites and…
Jason J. ZotaraNovember 15, 2020
This idea is not new; however, the term “natural language search” has become more popular…
Jason J. ZotaraOctober 15, 2020
When it comes to advertising, the two powerhouses are, without question, Google and Facebook; however,…
Jason J. ZotaraSeptember 15, 2020
The world of pay-per-click (also known as PPC) advertising can be overwhelming because you have…
Jason J. ZotaraAugust 15, 2020
Digital ads are a powerful, modern tool. They offer greater personalization than do radio, TV…
Jason J. ZotaraJuly 15, 2020
Being exposed to the agency life for quite some time now, I’ve come to find…
Jason J. ZotaraJune 15, 2020
PPC (Pay-Per-Click) Advertising has been around for nearly 25 years. Initially started as a research…
Jason J. ZotaraMarch 1, 2020
Building out your audiences for Facebook Ads can be difficult, especially if you don’t know…
Jason J. ZotaraDecember 15, 2019